Do I need a professional real estate video?

During and shortly after the Great Pandemic, the United States real estate market has been on fire. Even with recent the interest rate hikes, homes are still selling faster than historical norms. Even with the higher interest rates, they are still below the all-time average. Even with these factors, real estate video is still key to any successful realtor or listing.

There are thousands more realtors in the United States than there are listings. Competition is fierce! When potential sellers are researching which realtor they want to sell their home, (if they want to get the most money for their listing) they will always choose a realtor with a proven marketing strategy.

Adding an amazing real estate video to compliment your quality listing photos will only help the home sell faster and for more money. As we know, photography can only do so much. This is where the video comes into play. Not only goes the video help the potential buyer “tour” the home, but it can help create an emotional connection based on the way the video was created.

The real estate market is already starting to slow down a bit and inventory is starting to slowly increase. It’s in the realtors best interest to build or maintain a professional image during up and down times. At some point, the housing market will flip and there will be many more sellers left and right with many more agents ready to assist. The houses will be on the market longer and the sellers will want the home to sell as fast as possible. You’ll need to stand-out from the competition then too in order to demonstrate you’re the realtor to get their house sold quickly and for the most money.

In summary, professional real estate videos are a vital component to getting the most money for any property. They are also a reflection of the agent. It shows the agent cares about getting the most money for their clients by appealing to the largest customer base as possible. It not only helps market the listing, but the agent representing that listing. If you’re on the fence about professional real estate walk-through video, contact Adam today so he can demonstrate how much power are behind his videos.